Pattaya welcomed more than 12 million tourists in the first six months of this year, a million more than in 2023, according to the Tourism Authority of Thailand (TAT).

TAT Pattaya said tourism in Chon Buri province saw a 9.32% increase in visitors, rising from 11.61 million reported during the same period last year.

Of the 12.69 million visitors to Chon Buri and Pattaya city from January to June, most of them were Thai, with 7.2 million recorded, while the other 5.49 million were foreigners, the TAT said.

The TAT expects one million more visitors to Pattaya in the second half of this year, with 25 million people visiting the province for the full year, up from last year's record of 23 million. 

The province has been hosting many events to attract visitors, including the Pattaya Marathon, Chonburi Light Festival and the Amazing Music Festival from Aug 31–Sept 1.