heygoody.com, the digital insurance brokerage platform operated by Ngern Tid Lor Public Company Limited (TIDLOR), has launched its latest campaign, The Stress-Free Symphony, a lighthearted take on the frustrations of traditional insurance sales. The campaign features four comedic musical episodes that dramatize the stressful issues consumers face when purchasing insurance, offering heygoody.com as a seamless, customer-centric alternative.
The campaign resonated widely, garnering 56.7 million views in just 2 weeks and counting, reinforcing heygoody.com's position as a digital insurance brokerage catering to the evolving needs of Thai consumers, and proving Brand Awareness impact on Brand Lift with best-in-class results by YouTube at +19% far exceeding the industry average of 5%.
By addressing key pain points in traditional insurance sales—such as intrusive calls, complicated purchasing processes, and sales-first rather than service-first approach— the campaign highlights how heygoody.com removes these barriers. The platform offers a 24-hour chat-based service with no intrusive sales calls, allowing consumers to explore insurance options at their convenience.
heygoody.com provides a "Good Product" selection of over 15 leading insurance brands, enabling customers to compare plans for lower premiums or full coverage in one place. With no sales agents involved, the "Good Service" feature allows users to purchase policies online at any time, supported by a 24-hour LINE chat service (@heygoody). The "Good Experience" component ensures an easy policy comparison process, with transparent premium rates displayed upfront—no personal details or callbacks required.
By prioritizing customer convenience, heygoody.com stands apart from traditional insurance sales models. This is further reinforced by a 94% customer satisfaction rating, according to recent survey results.
The Stress-Free Symphony campaign can be viewed at https://bit.ly/4kEs4q7. For more details, visit www.heygoody.com, or connect via LINE (@heygoody) and the heygoody Facebook fan page.
"heygoody.com eliminates the stress of insurance, so you can take a break—at least when it comes to coverage."